When a bold, boxy design meets everyday utility, the iCAR V23 becomes more than just a head-turner. It transforms into a canvas for self-expression.

The energetic buzz of GIIAS 2026 was fully alive at the iCAR Indonesia booth, where the V23 Owners Discussion stage quickly became a focal point for attendees. Far from a standard spec-sheet presentation, this interactive session brought together Key Opinion Consumers (KOCs) of the iCAR V23 to share authentic stories from their personal ownership journeys.

From Daily Commutes to Lifestyle Statements

Featuring a panel of prominent figures including Sammy Simorangkir, Humam Reno, and Thomas Nawilis, alongside Pak Tommy representing iCAR Indonesia, the conversation flowed naturally while delivering rich insights into life with the vehicle.

The owners opened up about how this retro-futuristic electric SUV hits the sweet spot between practical utility and pure driving pleasure. Their reasons for choosing the iCAR V23 were clear and varied:

• Authentic Design: A sharp, unapologetically boxy silhouette that stands out on urban roads.
• EV Practicality: High energy efficiency for daily city driving without compromising on performance.
• Versatile Character: Seamless adaptability across activities—from weekday urban cruising to spontaneous weekend getaways.

“The iCAR V23 is not just a mode of transport from point A to point B, but it is a direct reflection of its driver’s personality.”

Modification Inspiration: Pushing the Limit

Customization potential quickly emerged as one of the most engaging topics of the discussion. Thanks to its balanced proportions and rugged aesthetic, the iCAR V23 has proven to be an ideal “blank canvas” for personalization.

The panelists revealed their own dream concepts and active modification projects:

• Off-Road Aesthetic: Rugged accessory additions, upgraded off-road wheels, and wider-tread tires to amplify its adventurous stance.
• Urban Minimalist Style: Custom body wraps and liveries, subtle aesthetic detailing, and targeted cabin comfort upgrades.

Pak Tommy from iCAR Indonesia warmly embraced this owner creativity, reaffirming the brand’s commitment to supporting and nurturing the growing ecosystem and community of iCAR owners across Indonesia.